11
feb
2013
Panyee FC
Yes. This is a blog about football business. But I just had to share this happy video!
18
jan
2013
The modern framework for sport events: be entertained and transformed
Guest Blog: Kenneth Cortsen
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05
jan
2013
Rivalry creation
An easy way to creaty tension between fans and bring people on stadium.
21
dec
2012
3D map technology
I wish I could say this was a football generated marketing scheme. But sometimes we have to look across borders. I love this new piece of technology and would love to see more of it in European footbal..
08
dec
2012
Sponsorship activation
West Brom. showing a fun and innovative way to engage fans and sponsors.
15
nov
2012
Down to earth marketing
Broendby IF testing a new marketing approach. Promoting the new away shirt.
26
okt
2012
FIFA Financial Fairplay begins
Now we are seeing the new regulations from Eufa in action. Big clubs are feeling the heat.
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